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Why you need business cards

12th February 2017

Technology is being used in every area of business these days. No matter what industry you are in, computers and the internet play a big part in how you run your business. Many business owners look to the internet to find and connect with clients, so why should they have business cards? In this article we will discuss why your business can still benefit from having business cards.

The major benefit of a business card is you give all of your business contact information over to someone in a second. Your business card can also outline exactly what product or services your business offers. Even if you were to send your contact details to someone digitally through smart devices or computers, it is not as quick as handing someone your card. Furthermore, a business card is a physical item someone can refer back to if they want to get in contact with you. Whereas if you were to give someone your details through email or online messaging, it will get lost in their pile of messages.

Another advantage a business card has over sending information digitally is that the card has no 'down time'. If your client wants to find your electronic contact information, they will probably need access to the internet or at the very least an electronic device. A business card can easily fit in their wallet and is accessible at any time.

When you hand someone your business card, it is likely you gave it to them in hope that they will contact you. What some people don't realise is they may pass your business card over to someone else who may need your help. Your business card isn't just your contact information, it is also a form of advertisement. You shouldn't just give them to people who need your help, but also to those who you think know people who would be interested in what you have to offer.

When you have a meeting with a client, it is advised to follow them up thanking them for their time and providing any additional details about what was discussed. Giving someone your business card during the meeting allows them to contact you if they have any further questions, increasing the likelihood of you making a sale.

Even in this digital age, business cards are a necessity to business. We have outline many benefits in this article, but they are many more that can be discussed. At PNGFormations we provide business owners with guidance on how they can grow their business. If you want to find out more about what you read here or how we can help you, please contact one of our experts here today.


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